Bronco Stadium To Be Named
Boise State will hold a press conference at 10:30 a.m. Wednesday for a “major announcement regarding Naming rights for Bronco Stadium.”
Boise State has been trying to sell stadium naming rights since at least the 1997 expansion.
Boise State’s basketball venue reached a naming-rights deal in 2004. Taco Bell Arena attracted $4 million over 15 years.